We are seeing a trend, globally, where poeple are using Covid as a catalyst to make change in ther lives.”
As a result of the current Covid crisis there is much talk about “The Great Resignation”. Whether it is a wakeup call, a paradigm shift or the result of being locked down and held back whereby we are forced to determine what is really valuable to us, doesn’t actually matter. What does matter is that we are seeing a global trend where people are choosing Covid as a catalyst to make a change in their lives.
You would think this trend of quitting ones job for something different would mean there’s a landslide of applicants out there. After all, if everyone is looking for new opportunities there must be lots of people applying for jobs that weren’t applying before. But in fact the opposite appears to be true.
Rather than being flooded with un-qualified applicants trying something new, business associates I’m speaking with are struggling to get applications (qualified or not) for open positions. I’ve been working in and around training groups for the past 30 years and I’ve never seen such a scarcity of trainers in the market. This doesn’t even touch the challenge of finding “good” or “experienced” trainers.
So, where are all the people who are resigning from their careers? And what is it that will entice them to return or switch? Where they are is something we will likely need time, and a thesis, to figure out. But what will bring them back or attract them in might actually be much easier to figure. In one word, I believe it’s culture.
Recently I was very lucky to find a more-than-suitable candidate and even luckier to have been successful in recruiting them. Interestingly, we initially identified they were keen to contract to us, as they were having great success as a contractor and didn’t see great value in becoming an employee again.
If everyone’s looking for new opportunities there must be lots of people applying for jobs that weren’t applying before. But in fact the opposite appears to be true.”
So we agreed to explore how we could work together and introduced them to the company and how we approach the market. At some point in the conversation I raised the question,, “What would it take to get you to hang up your contractor hat and join us full time?” And there it was – that single word – culture.
It wasn’t just how we treated our clients, priced our services, or built our programs that impressed him. What hooked him was how we focused on our employees and how we were intent on building a team, not just filling a position. This, I realised, wasn’t so different from what brought me back to being an employee versus a contractor. What was important to me was the people I work with and how the company views me as valuable, not just as an earner but as a person.
What is it about your current chosen career that makes you want to change? Likely it’s not about a loss of love for what you do and more likely the circumstances around how you have to do it.
Hiring is a tricky part of business. You want to find the best candidate and you want to present your organisation in its best light so candidates want to come aboard. While the first part seems to be getting more and more difficult, I’m lucky the people I want to join us are people looking for a better place to spend their time. A workplace that cares about their employees and believes that their value is more than the sum of their hours worked.
Richard Branson once said, “Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” As we continue the process of adding to our team I am reminded that recruitment needs to focus on the benefits of being part of a team and a good culture will always create a good company.
Are you working in a culture-led company? See what else you can do to look after your emotional health during challenging times. Read the blog here.